Relative Priority

Individuals’ shared perception of the importance of the implementation within the organization [1][2][3]. Few models explicitly incorporate the concept of relative priority. However, this construct has been found to be a significant predictor for implementation effectiveness [3]. If employees perceive that implementation is a key organizational priority (promoted, supported, and cooperative behaviors rewarded), then implementation climate will be strong [3]. When relative priority is high, employees regard the intervention as an important priority rather than a distraction from their “real work” [3]. The higher the relative priority of implementing an intervention, the more effective the implementation is likely to be [3][4]. The ability of an organization to fully implement may be a function of how many other initiatives or changes have been rolled out in the recent past which may lead to being overwhelmed with yet another initiative [5][6] and a low priority being assigned.